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Our commitment
eco-responsible

A responsible, no-over-promise approach

Combining product design, manufacturing, logistics, and distribution isn’t always compatible with an environmentally friendly approach. At New Equilibre, we don’t claim to be activists, but rather take a clear-eyed and responsible approach. As a 100% e-commerce brand, distributed exclusively online via our official website, we have chosen to reduce our environmental impact at every possible stage by prioritizing sustainable, consistent, and well-managed solutions.

Controlled and reasoned production

The New Equilibre insoles are manufactured in France, with European partners selected for their expertise and commitment to quality. This geographical proximity helps to limit unnecessary transport, guarantee better traceability of materials, and maintain a high level of standards in the manufacturing processes.

Recycling and responsible waste management

In the context of production, particular attention is paid to the management of waste from electronic equipment. Our industrial partners are involved in approved collection and treatment channels for waste electrical and electronic equipment (WEEE) to limit their environmental impact and promote their recycling.

A 100% e-commerce brand

New Equilibre is an exclusively online brand. This choice allows us to limit intermediaries, unnecessary logistical flows, and the footprint associated with physical distribution networks.

Electronic invoicing

All orders, invoices, and documents are sent exclusively via electronic mail, reducing paper usage and simplifying communication with our clients.

Low-carbon logistics choices

We have chosen to work with European manufacturers and materials. Beyond the quality and consistency of production, this choice significantly reduces the carbon footprint associated with long-distance imports. While low-cost production from Asia is widespread in the podiatry sector, it involves massive transportation and a high environmental footprint, which is not compatible with a responsible approach. New Equilibre favors closer, more coherent, and more sustainable production.

More environmentally friendly packaging

We have chosen to work with European manufacturers and materials.
New Equilibre insoles are packaged in recycled paper packaging. This choice helps to limit the use of single-use plastics and reduce the amount of non-recyclable waste generated by shipping orders. Each packaging evolution is designed to balance product protection, perceived quality, and reduction of environmental impact. New Equilibre favors production that is closer, more consistent, and more sustainable.

An ever-evolving approach

We have chosen to work with European manufacturers and materials. Eco-responsibility is not a fixed state, but a progressive approach. At New Equilibre, we continue to evaluate our practices, optimize our production and distribution choices, and adapt our processes to reduce our environmental impact, without compromising the quality of our insoles.
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